What do executives really mean when they say, “I want product management to be more strategic?” Five themes have emerged over the past 18 years and three gaps that need to be addressed by executives, product managers and PM technology providers. Discussion session.

Presenter Bio:

John Mansour is the founder and managing partner at Proficientz, a B2B training organization specializing in portfolio product management and marketing. John has more than 25 years of success in product management and product marketing across the high tech, SaaS, healthcare, business services, financial services, telecommunications and manufacturing segments.